Product placement in The Wandering Earth 2

The Wandering Earth 2, the Chinese Sci-Fi Blockbuster get more major discussions. People find more details of Hi-tech from the exciting scientific scene.

Brands are capitalizing on the buzz by launching info on social media. Some Chinese brands like EDIFIER and uniview have designed products for the film and are gaining attention

EDIFIER, who designed 4 new scientific headsets for this film. But there are more famous brands in this domain, such as Beast, Sennheiser, Audio-Technica, ect.

And uniview, who designed 45 SKU to support. But hikvision is famous in its domain, and hikvision is also in the same city Hangzhou.

Guess: the famous brands don‘t believe Chinese Sci-Fi film will be successful, and it not worth to spent a lot of time and effort to design props without logo placement.

Anyhow, these Chinese brands gain wide attention. They are showcasing their hi-tech products in the film. Such as ULSrobotics and its exoskeleton robot attracted a lot of interest, though exoskeleton is not the latest technology.

Brand-ENBrand-ENCountry/RegionCategoryWEBProp fabricationScreen Placement
KAILAS凯乐石ChinaOuterwearhttp://www.kailas.com.cnx
Canada Goose加拿大鹅CanadaOuterwearhttps://www.canadagoose.comx
HAMILTON汉米尔顿SwissWatchhttps://www.hamiltonwatch.comx
EDIFIER漫步者ChinaHeadsethttps://www.edifier.com/
ONEPLUS一加ChinaPhonehttps://www.oneplus.comx
ROG玩家国度Taiwan, ChinaLaptophttps://www.asus.comx
Hisense海信ChinaDisplayhttps://www.hisense.comx
LCF联诚发ChinaDisplay(LED)https://www.lcf-led.cnx
ULSrobotics傲鲨智能ChinaExoskeleton Robothttp://www.ulsrobotics.com
YOUIROT优艾智合ChinaRobothttps://www.youibot.com
DongFeng东风猛士ChinaSpecial vehiclehttps://www.dfmc.com.cn
XCMG徐工集团ChinaConstruction machinery http://xgjx.xcmg.com
SAAO萨奥ChinaConstruction machinery http://www.saao99.comunknownunknown
Tactix拓为 ChinaStoragehttp://www.tactixtools.com
kailidun铠力盾ChinaBoxwww.kldcases.comunknownunknown
uniview宇视ChinaCamerahttps://cn.uniview.com
BLACKDEER黑鹿ChinaCampinghttp://www.blackdeer.comunknownunknown
ASAT塞卡尔ChinaProtective equipmenthttp://www.asatsafe.comunknownunknown
SUNREI山力士ChinaLighthttp://sunrexgear.comunknownunknown

KAILAS

Canada Goose

HAMILTON

EDIFIER

ONEPLUS

ROG / ASUS

Hisense

LCF

ULSrobotics

YOUIROT

DongFeng

XCMG

Tactix

uniview